Updated: 12 Feb 2018
Is Principled Negotiation used in Business?
Most readers may appreciate a short introduction to the phrase 'Principled Negotiation'. 'Principled Negotiation' became known to the world from Fisher and Ury's seminal book
What are the Positive & Negative Effects of Negotiation Influencing?
Learn the difference between a positive and negative negotiation style, examines the various actions that influence our negotiating techniques and potential results.
The Zone of Possible Agreement (ZOPA)
Zone of Possible Agreement (ZOPA) is the blue sky range where deals are made which both parties to a negotiation find acceptable.