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Updated: 14 Sep 2026

Advanced Negotiation Training

4.7 out of 5, from 13 graduates

Miss any one dimension, and you risk leaving value on the table – the value you create and claim will be measured using our world-first sim game platform. We keep theory to a minimum, so you'll be engaged throughout with challenging real-life negotiation sim games, and personalized feedback.

For our customized training, we work shoulder to shoulder with clients to truly tailor solutions. Tailoring typically includes customisation of negotiation sim games, choosing modules and sims from our library.

Customize My Course

Key Seminar Outcomes

  • Gaining a better understanding of your counterpart's wants and needs to build more value.
  • Winning more 'yes' responses to your proposals from learning persuading and influencing techniques, no costly concessions required.
  • Maximising your negotiation power leverage.
  • Mastering our structured negotiation framework with supporting interlocking tool-sets to navigate the most complex of deals.
  • Creating more collaborative relationships, while also excelling in the competitive aspect of the deal.
  • Get personalised detailed feedback coaching from a Negotiation Expert and Producer, using the sim’s graphs of your performance.
  • Identify your body language leaks, learn how better to read your counterparts patterns and micro-signals, including when they're bluffing.
  • Deepening your level of rapport and trust, including cross-culturally.
  • Choosing and coordinating your team's roles as you prepare and negotiate. Aligning your negotiation team, despite differing KPI's.
  • Rather than feeling stressed, feel confident in your superior preparation.
Denis Brown Sales Director, Australia

Great practice and learning from our custom case study reviews. The environment was really safe and comfortable to receive feedback. The interaction and contributions from my team was great to learn from.

Dale Arnott Underwriting Manager

The training was excellent and particularly relevent to my role. I have already experienced success using the tools and concepts learnt.

Training Agenda

Level 7 Level 8
4½ hours
  • Introduction & Objectives
  • Level 7 Outcomes & Quiz Questions
  • How to persuade & influence
  • Group persuasion exercise
  • Reading eye access patterns
  • Group eye pattern recognition exercise
  • Team negotiations: accelerating forming & norming
  • Team sim game
  • Personalized Feedback using sim game
4½ hours
  • Level 7 Quiz Answers
  • Level 8 Outcomes & Quiz Questions
  • Using AI, Leverage, and Compromises
  • Group exercise
  • Best Practices Debrief
  • Team sim game
  • Conclusion and retention best practices
Level 7
4½ hours
  • Introduction & Objectives
  • Level 7 Outcomes & Quiz Questions
  • How to persuade & influence
  • Group persuasion exercise
  • Reading eye access patterns
  • Group eye pattern recognition exercise
  • Team negotiations: accelerating forming & norming
  • Team sim game
  • Personalized Feedback using sim game
Compare Courses
Level 8
4½ hours
  • Level 7 Quiz Answers
  • Level 8 Outcomes & Quiz Questions
  • Using AI, Leverage, and Compromises
  • Group exercise
  • Best Practices Debrief
  • Team sim game
  • Conclusion and retention best practices
Compare Courses
Participant Journey Leadership Journey
Technology Session including sim game account setupReceive personalized assessment report and graduation certificateAcquire toolsets and participate in Levels 7 through 8Read sim game instructions and start preparingSim Game Reinforcement (Electable)Complete scored 
assessment
Pass mark: 50%30 minutes2 x 4.5 hours2 x 1 hour4 hours30 minutes6 weeks6 weeks
6 weeks6 weeksTechnology Session including sim game account setupAcquire toolsets and participate in Levels 7 through 8Read sim game instructions and start preparingComplete scored 
assessment
Pass mark: 50%Receive personalized assessment report and graduation certificateSim Game Reinforcement (Electable)30 minutes2 x 4.5 hours2 x 1 hour4 hours30 minutes
Technology Session including sim game account setupAcquire toolsets and participate in Levels 7 through 8Sim Game Reinforcement (Electable)Receive personalized assessment report and graduation certificate30 minutes2 x 1 hour30 minutes2 x 4.5 hours4 hoursRead sim game instructions and start preparingComplete scored 
assessment
Pass mark: 50%6 weeks
311234567891011121314151617181920212223242526272829301234SEPTEMBER4 hours3 hours6 weeks8 weeks23 hours1 hourProvide team's emailsParticipate in or 
observe Sim 
ReinforcementReview meeting to discuss the team's assessment report(s)In the next team meeting invite the sharing of assessment stories, and also coach the teamParticipate in or observe courseCreate customized sim with one of your senior negotiatorsReview proposed solution, raise purchase order, and book training dates
311234567891011121314151617181920212223242526272829301234SEPTEMBERProvide team's emailsReview proposed solution, raise purchase order, and book training datesCreate customized sim with one of your senior negotiators Participate in or observe courseParticipate in or observe Sim ReinforcementReview meeting to discuss the team's assessment report(s)In the next team meeting invite the sharing of assessment stories, and also coach the team3 hours23 hours4 hours1 hour8 weeks6 weeks
311234567891011121314151617181920212223242526272829301234SEPTEMBERReview proposed solution, raise purchase order, and book training datesIn the next team meeting invite the sharing of assessment stories, and also coach the teamCreate customized sim with one of your
senior negotiators Participate in or observe Sim Reinforcement Review meeting to discuss the team's 
assessment report(s)Participate in or observe courseProvide team's emails3 hours4 hours1 hour23 hours8 weeks6 weeks
Customize My Course

Sim Game Platform

We’ve created the world’s most advanced negotiation simulation. Graduates describe our gamified courses as intense, highly valuable and fun. When learning is fun, lessons stick and new empowering habits flourish. Our sim game accelerates sales teams’ along their learning curves, and reduces the investment requirement per head by enabling a group size of 20 – where all negotiators are receiving more focused feedback than ever before.

For the first time ever our sim enables your team to

1 Track negotiations through all levels, including comparing progress to colleagues in friendly rivalry with our Leaderboards.
2 Measure the amount of value each side achieved, plus the gold left on the table, and other metrics.
3 Put your finger on your moments of excellence, and your missed opportunities. Our Negotiation Experts provide coaching to all.
Request a Demo
Kenneth Charles Head of Technology
Sourcing & Procurement

Overall a very good course and I’ve recommended it to others. The sims were excellent to gain an understanding into how others approach negotiations.

Todd Tatum Sr. Integration Lead, Aquisition

This is one of the best courses I’ve attended. Years later the teams are still talking positively about it. My other team members really want to be trained.

Who's This Seminar For?

Advanced Negotiation Course graduates typically possess at least a few years of negotiation experience, with many having previously taken negotiation training seminars. Our focus is commercially proven best practice, including profiling and detailed multi-dimensional in-depth personalised feedback, incorporating two-camera video feedback from a global negotiation expert. If you need practical proven approaches rather than academic discussions, get in touch.

Seminar Delivery Options

Live Online
Course Calendar
Classroom
Customize My Course

Retention & ROI

The dirty secret the training industry isn't willing to bring up is the ‘forgetting curve’. Most legacy training delivers only a 10-15% retention 6-12 weeks after the course. We’ve made it our mission to dramatically improve our clients’ retention and, with it, their training ROI. We’re proud to share that we’ve found a far better way. Let’s meet to discuss how to guarantee high retention and ROI for your team.
Legacy
Training
10%
Interactive,
Sim Game
Feedback,
Assessment
Interactively Building Skills &
Confidence, Personalized Sim
Game Feedback, Assessment
43%
Sam
Procurement Category LeadOpen enrolment Procurement Negotiator
Diagnostic
Customization
Diagnostic Customization
55%
Amit
Supply Chain Planning ManagerProcurement Negotiator
Tailored Sim
Game
Tailored Sim Game
62%
Tomoko
Solutions ArchitectCustomized to Level 3
Post Training
Sim Game
Reinforcement
Post Training Sim Game
Reinforcement
70%
Deta
Director of Strategic AccountsSales Negotiator
Leadership
Supporting &
Coaching
Leadership Supporting & Coaching
90+%
Matteo
Director of Industrial SolutionsSales Negotiator
Interactive,
Sim Game
Feedback,
Assessment
43%
Sam
Procurement Category LeadOpen enrolment Procurement Negotiator
Diagnostic
Customization
55%
Amit
Supply Chain Planning ManagerProcurement Negotiator
Tailored Sim
Game
62%
Tomoko
Solutions ArchitectCustomized to Level 3
Post Training
Sim Game
Reinforcement
70%
Deta
Director of Strategic AccountsSales Negotiator
Leadership
Supporting &
Coaching
90+%
Matteo
Director of Industrial SolutionsSales Negotiator

Customize around your Team’s Unique Needs

When a training provider claims that they will customize your course, you need to ask them how they do this. We're proud to offer the most bespoke advanced negotiation training. Together we will choose sim games from our library. We are known for customizing sims around our clients’ needs - from scratch. Our pre-training diagnostic gives us valuable insights from your team's responses. These insights help us to shape our training agenda, including knowing how many days are needed and which modules to include.

Customize My Course
close
envelop Form successfully sent We will respond shortly close

Customize Your Course

We know that one size does not fit all. We are the most flexible negotiation provider. So tell us more about your needs and we can talk about how to achieve and exceed your goals.

etournament-icon eTournament
masterclass-icon Masterclass
essential-icon Essential Negotiator
sales-icon Sales
procurement-icon Procurement
pm-icon Project Management
advanced-icon Advanced
How Many Rounds?
close How Many Days? Our advanced courses span 4 full training days. They can be taken as part of the continuation of a journey, which could start with, for example, our Essential Negotiator or Competent Negotiator.
How Many Contestants?
Delivery? question-mark
close Delivery Method Classroom courses are delivered in clients' offices.
Negotiations Experts deliver virtual courses that are highly interactive.
Open enrolment courses are delivered virtually. You can also choose a blended delivery method.
Virtual Classroom
Customized Sim Games? question-mark
close Customized Sim Game We will work with one of your senior negotiators to create a sim that reflects your commercial realities, featuring your products and services.
No Yes
Team Diagnostic Report? question-mark
close Negotiation Diagnostic Profile Learners are more committed to their learning journey when they contribute meaningfully to their course.
This requires ~15 mins and is anonymous.
Together, learners accurately diagnose their needs.
We share your report with your leadership.
We baseline against similar teams from our database.
No Yes
Get a Quote
close
Get a Quote
Your training customization choices
How Many Rounds?2
How Many Contestants?24
DeliveryVirtual
Customized Sim GamesNo
Team Diagnostic ReportYes
Preferred Date and Location? Preferred Date?
Optional
Optional
Preferred Location?
Optional
What's driving your decision for this course?
Optional
Contact Details
or
Send Back

Live Online or Classroom

Classroom

Your training can be delivered at your offices or at an off-site venue, such as a hotel or conference centre.

Maximum class sizes are typically either 12 with video, or 28 without video. The simulation games are used across all levels - so participants will need their laptops.

Live Online Facilitator-led

We’ve been delivering live online training since 2015, and now enjoy similar ratings and feedback from graduates to our classroom courses. Since more meetings are happening via video calls than ever before, the best way to equip your project management team is a live online video training.

Interaction and energy levels are kept high. Inclusive of breaks, each of our levels requires 4 1/2 hours, accommodating up to 20 participants.

Meet the Experts

Our Negotiation Experts are passionate about delivering top and bottom-line results to your organization. All are experienced in training teams across a variety of countries, departments, and industries.

expert expert Calum Coburn expert expert Vaughan Zoutendyk expert expert Bart Augustyn expert expert Andreas Piani expert expert Suki Howard expert expert Phillip Tanzilo expert expert Jose Tobon expert expert Deon Basson expert expert Paul Hazell expert expert Paul Kinsella expert expert Richard Wallace expert expert Ian Girdler expert expert Dr. Michael Benoliel expert expert Rajesh Kumar

Diagnose

Unless you measure your team before your training, you’ll not be able to customize to suit your team’s needs. Since 2005 clients have been trusting our diagnostic profile to better understand gain insights and baseline their teams against the competition.

Leaders tell us that our reports confirmed what they had noticed and that they gained new insights from our debrief conversation. Your team’s diagnostic profile informs our customisation choices.

Diagnose My Team
Question: Which business goal is most important in your negotiations?
Revenue Gross Margins Net Profit Market Share Costs
11 46 38 7 5
0 10 20 30 40 46
Diagnose My Team

Training Course Approach

You'll spend most of your time negotiating your way through challenging role-plays and then reviewing your negotiations. Why do we have such a strong bias towards the practical, sharing only a minimum of theory? Over the years we've noticed that behaviour is far more likely to change from learners 'doing'. Trust and mastery of our tool-sets grow out of getting great results in action.

Some modules are introduced with a role-play and unpacked in the feedback which follows, while more complex modules are briefed first followed by a role play. Feedback is provided via a number of methods: video analysis, point-scoring, and group discussions. The analysis will mainly depend on which module is being taught, each module building one-upon-another. Feedback can be right-brained such as persuasion techniques or left-brained such as tool-sets. Our delivery style is highly interactive and entertaining, keeping energy levels high.

Negotiation role plays build steadily in complexity, from single negotiators to team-based negotiations. Our Advanced Negotiation Skills Training Course is characterised by in-depth discussions amongst an experienced group of negotiators.

Assessment & Certification

In order to understand which tools and skills your team is enjoying their results from, and to support your team with coaching and discussions, it’s essential to measure.

Our scored assessment measures your team’s usage and results three months after their training. The pass mark is 50%, with personalised reports and certificates being sent to graduates, and a group report being sent and discussed with your leadership.

Graduates tell us that the assessment coupled with their personalised report is a handy reminder of everything they learned on the course, resuting in higher retention and ROI.

assessment assessment

Graduates Interview

Paul's Interview
1:13
Aaron's Interview
1:15
Sarah's Interview
1:00
Stefanie's Interview
1:05
Stephanie's Interview
1:04
Justin's Interview
0:43
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