Negotiation Anchoring
[ni-goh-shee-ey-shuh n] [ang-kering]
Anchoring is an attempt to establish a reference point (anchor) around which a negotiation will revolve and will often use this reference point to make negotiation adjustments. Anchoring often occurs when the first offer is presented at the beginning of a negotiation.
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"Good pace, and balance between lecture and activity to solidify lessons. A good reminder of our last training. I have employed the techniques recently; especially BATNA and trading. Good engagement with the students. The case study was fun and interactive. Overall it was time well spent and certainly helped the team focus on improving our negotiating skills.
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"The training was excellent and is being used on a regular basis and broadly across the team. Trading Plans have become common, though not always done with the thoroughness that they should be. I've also seen us establish relationship goals, particularly in challenging negotiations, spend more time preparing and debriefing, and use our Business Managers
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